I designed an original brand named "Miski," inspired by the Peruvian street beverage Emoliente. Emoliente, a hot-served medicinal tea, features "uña de gato" (cat's claw) as a primary ingredient. For Miski, I envisioned a sweet carbonated soda incorporating emoliente components alongside fruits from my home country, Peru, such as Granadilla, cherimoya, and lucuma. Given the sweetness of these fruits, I chose the name Miski, which means "sweet" in Quechua. I developed a complete brand identity for this fictitious brand, including the logo, characters, pattern design, and various applications.
Primary logo and Submark
Characters
Applications
